5 Tips for Awesome and Effective Step and Repeat Banners

Picture of step and repeat banner

Are you attending a trade show, sponsoring an event in Greenville, or hosting a conference in your industry? Having a well-designed and professionally-produced step and repeat banner at the venue can definitely boost your marketing efforts. If you check your social media feed, you will see that people love step and repeat banners. Whether at parties, industry events, or professional gatherings, they have their photos taken on front of the best looking banners and share them on their social media profiles.

For you, that means exposure. It means getting your banners seen not only by the people attending those events but also by everyone seeing their photos. Of course, you need to make sure people will want to take photos in front of your banners and, thus, get your brand seen.

That requires having high-quality, professionally-designed, and attractive banners. There are a few tricks to that, and we’re disclosing them in the following lines.

5 Tips to Create Awesome and Effective Step and Repeat Banners

1. Choose Your Logo Size Carefully

You want your logo to be easy to read and recognize, without overshadowing the theme of the event. When choosing it, carefully consider the specifics of the event and the type of photos likely to be taken.

Small logos work best for close-ups while larger ones are preferable for group photos.  Leaving specifics aside, you should consider widths between 9 and 11 inches, and heights between 5 and 7 inches. If you choose a professional banner design and printing services, they will surely help you make the best decision.

2. Ensure Contrast with the Background

Choosing an appropriate size for your logo is not enough. You should also pay attention to the contrast between the color of your logo and the color of the banner\s background. Without proper contrast, your logo will be difficult to see and read, and we’ve already established that you want it in the spotlight.

3. Don’t Compromise When It Comes to Quality

You will hopefully be using your step and repeat banner on several events, so it is important to use quality materials and have them designed and printed by professionals. You should aim for:

  • Durability
  • Ease of transportation
  • Ease of assembly and disassembly
  • Safety and stability
  • Color quality printing

After all, the banners will be associated with your brand. The last thing you want is for them to inspire amateurism or negligence, to suggest that you prefer poor quality and cutting corners. If you want to reap the full benefits of banner advertising, prepare to invest in quality and style.

 4. Take Measures to Reduce Glare and Prevent Wrinkles

Vinyl may seem like a durable and practical alternative to fabric. However, it has one weakness: it reflects light and can ruin pictures due to glare. If you insist on using vinyl, consider setting up proper lighting to reduce glare.

Also, do not forget to consider wrinkles and cleaning alternatives. You want a clean, wrinkle-free banner, as no one likes dirt and negligent looks. Besides choosing the banner materials accordingly, you can avoid wrinkles and dirt by ensuring proper packaging and storage.

5. Get Creative

To reap the full benefits of step and repeat banner advertising, you need to get creative. Your banner should be in tone with the theme of the event and your branding efforts. However, it should also be unique and draw attention.

To obtain that, you need more than your logo displayed on a contrasting background. You need a story, told through colors and shapes. It takes know-how, talent, and skills to create such a story, so make sure you work with professionals.

If you do, they will advise you and help you follow all the tips above. They will design the best step and repeat banner for your business, and print it on quality materials, with impeccable clarity, using a breathtaking color palette.

Get a Quote for Professionally-Designed Step and Repeat Banners from Greenville Printing Solutions Today!

Do you find it difficult to choose the best materials and colors for your step and repeat banners? Do you need help with design and printing? At Greenville Printing Solutions, we have extensive experience designing and printing step and repeat banners.

We will gladly put our experience, skills, and resources in your service. All you have to do is call our office number, 864-477-0217, or fill in the contact form. Get in touch, tell us more about your business and needs, and we will help you reap the full benefits of step and repeat banner advertising!

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