Illuminated Signs: Making Your Brand Shine Day and Night

An illuminated sign is a 24-hour advertisement for your brand. When the sun sets, your sign helps ensure you’re not forgotten. But which type of sign is the best for your business? Below, our Greenville signage specialists explain everything you need to know. How to Choose the Right Type of Illuminated Signage Illuminated signage comes…

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Six Questions to Ask Your Signage Designer

You’re about to meet with a designer for a signage consultation for your business. You know great signage can attract customers and build your brand. But what should you ask during that first meeting to ensure the signage designer truly understands your business and branding needs? Our business signage professionals in Greenville share a few…

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The Role of Signage in Effective Branding and Identity

business signage must align with your brand image

You walk into a coffee shop. The familiar green logo and mermaid image catch your eye before you even look at the menu or taste the coffee. You know exactly where you are – there’s no mistaking that Starbucks branding. The business signage plays a huge part, connecting the location to the global brand we…

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Outdoor vs. Indoor Signage: Best Practices for Each Setting

signage is an essential part of offline advertising

So, you’re looking to invest in some new signage for your business. Great move – signs are a simple way to increase your visibility and drive more customers through the door. But before you pick out some flashy neon letters, you’ve got an important decision to make: indoor or outdoor signage. Each has its pros…

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The Power of First Impressions: Why Quality Signage Matters

Signage for business

The signage outside and inside your business plays a huge role in shaping that impression, for better or worse. Think about the last place you visited for the first time. What did you notice first? Chances are, it was the sign. A professional, high-quality sign makes a statement that you’re established, reputable, and care about…

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Printing in Greenville: Your Next Tradeshow or Conference

If you have an upcoming tradeshow or conference to attend, you want to start planning now. It can take months to adequately prepare for this kind of thing. Without planning, you’ll end up with a bare-bones booth that nobody notices. This defeats the whole point of attending the tradeshow. One way to do this is…

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Print Marketing Campaign: Maximize Your Campaign Visibility

print marketing

When it comes to marketing, there are a ton of options to choose from. But one of the oldest and most reliable methods is still print marketing. Despite the increasing popularity of digital marketing, print marketing is still a powerful way to reach your target audience. It can be even more fruitful than digital marketing.…

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Digital Printing And Maximizing Customer Productivity?

digital printing

Years ago, any attempt at digital printing was nearly hopeless. It was so bad that most of our clients reverted to traditional printing. Today, things aren’t like that. There have been so many technological advances with digital printing, it’s nothing like it used to be. Whether you’re looking to print car wrappers or brochures, you…

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Business Signage: When Should You Purchase Signs?

signage reading tiger walk driven by Chevrolet

Is there a right time to purchase signage as a new business? Launching a business is an exciting and scary moment in any business owner’s life. But as you may know, there is a lot of work to be done before your business finally opens its doors. One of those tasks is promoting your upcoming…

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Business Signage: Where To Promote Your Service

business signage

Trying to figure out the best place to put up your business signage? It’s important to have your company and services in front of as many prospective clients as possible, but the right location is key. So, how do you know where the right location to promote your services is? Well, at Greenville Printing Solutions,…

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